
Check Whether Your Business Appears in AI Search
Check whether AI assistants can find, describe and verify your business, then use the audit to prioritise the fixes that matter most.
An AI visibility score is useful only when it leads to a clear decision. A good audit should show whether AI assistants can find your business, describe it accurately, connect it to the right services and support the answer with credible sources.
This page combines the checker, testing method and interpretation guide so users do not land on three thin pages that repeat the same promise.
What the audit should test
- Branded prompts: what the business is and where it operates.
- Category prompts: recommended providers for a service and location.
- Problem prompts: businesses that solve a specific need.
- Comparison prompts: options, specialisms, availability or price.
- Trust prompts: reviews, credentials, policies and reputation.
Build a realistic prompt set
- “Who provides [service] in [city]?”
- “Best [business type] for [specific need] near [area].”
- “Which [providers] are open on [day]?”
- “Compare local options for [service].”
- “Who specialises in [problem or customer type]?”
Test the answers consistently
Use the relevant location context and keep the prompt wording consistent. Repeat tests at intervals rather than many times in one session.
Results can vary, so record dates, model or product context, cited sources and the exact wording. A spreadsheet is more useful than screenshots alone.
Check the facts, not only the mention
- Business name and category.
- Address or service area.
- Opening hours.
- Services and specialisms.
- Credentials or ownership.
- Pricing statements.
- Review or reputation claims.
- Contact link.
Score accuracy separately from visibility
A mention is not automatically a success. Record whether the name, service, location, hours, contact information and positioning are correct.
An inaccurate mention can create poor leads or damage trust. Prioritize corrections before chasing more appearances.
How to interpret the score
A low score is a prioritisation signal, not a verdict. Fix missing or incorrect facts before trying to increase mentions.
A high score does not guarantee citation because answer selection changes by query and platform.
Find the source of the problem
Inspect the URLs cited in answers and compare them with the website. Common issues include blocked crawlers, thin service pages, outdated directories, inconsistent categories, missing credentials or a lack of independent corroboration.
The audit should turn each finding into an owner, action and deadline—not simply a score.
What the checker should review
- Can search crawlers access important pages?
- Are services and locations explicit?
- Does the business appear for non-branded prompts?
- Are answers accurate?
- Which sources are cited?
- Do profiles and website facts agree?
- Can a visitor call, book or enquire easily?
A simple scoring model
- Discoverability: does the business appear?
- Accuracy: are the facts correct?
- Relevance: is it shown for the right services and areas?
- Authority: are credible sources supporting the answer?
- Conversion readiness: can a user easily call, book or enquire?
- Risk: are there misleading, outdated or unsupported claims?
What Rank Partners checks
Rank Partners scans the website, Google Business Profile, technical SEO, AI visibility, AEO/GEO readiness and lead capture. The output is designed as a plain-English 30-day plan, with critical fixes before lower-value tasks.
Use the free audit as a baseline, then repeat the prompt set after meaningful changes.
What to do next
Fix high-risk inaccuracies first. Then strengthen the service pages closest to the prompt, correct major profiles and earn relevant third-party mentions.
Rank Partners can scan the website, Business Profile and AI visibility together, which avoids treating a ChatGPT mention as an isolated marketing task.
Frequently asked questions
How often should I audit AI visibility?
Quarterly is reasonable for most local businesses, with extra checks after major website, profile or platform changes.
Can I force ChatGPT to include my business?
No. Improve the information and sources available, but inclusion and ranking are not guaranteed.
Can a tool check every ChatGPT answer?
No. Answers vary. A tool can benchmark a defined prompt set and check related technical and source factors.
Should I use the same prompts every time?
Yes. Keep a core benchmark set, then add new prompts as services or customer behavior change.
Why does the answer change?
Search results, sources, location context and answer generation can change over time and between queries.
Does crawler access guarantee inclusion?
No. It only makes retrieval possible.
Ready to grow your local visibility?
Book a free 30-minute call with a Rank Partners strategist and get a practical plan for your business.
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